A.C. Metal Group Pte Ltd has distinguished itself as a leader in Singapore’s metal fabrication industry, earning the coveted Singapore Prestige 100 Award 2025/2026 and the Top Business Service and Quality Award 2025/2026. These accolades celebrate the company’s unwavering commitment to innovation, quality, and customer service under the visionary leadership of its founder’s daughter, Ms. Doreen Sim.
Founded by Ms. Sim’s father over 30 years ago, A.C. Metal Group has long been a trusted name in architectural metal products. However, the company faced its toughest challenge during the COVID-19 pandemic, when it was burdened with significant debts. In late 2021, Ms. Sim’s brother, an interior designer at the time, returned to help their father stabilize the company. By May 2022, Ms. Sim herself joined the family business, bringing her expertise in administration, marketing, accounts, and compliance to lead the company toward recovery and growth.
This collaborative family leadership structure now defines the company. Ms. Sim’s father oversees factory operations, her brother handles client-facing roles and site visits, and Ms. Sim manages the backend processes. Together, they have revitalized the business, transforming it into a thriving enterprise that achieved nearly $2 million in sales last year.
Ms. Sim’s brother’s foresight have been instrumental in driving the company’s innovation. He spearheaded the development of timber-look aluminum ceilings, introduced in 2022, which have become a hallmark of the brand. These products seamlessly combine aesthetic appeal and practicality, showcasing the company’s ability to address market needs with unique, innovative solutions.
A.C. Metal Group remains the only local manufacturer producing architectural ceilings in Singapore, giving it a competitive edge with fast production and shorter lead times. Its product offerings extend beyond ceilings to include cladding applications, serving a diverse clientele across the construction industry.
Navigating the financial pressures of the pandemic was no easy feat, but A.C. Metal Group emerged stronger under the close management of the family. By focusing on operational efficiency and leveraging the family’s collective expertise, the company overcame its financial struggles and rebuilt its reputation as a reliable partner in the industry.
The company’s superior metal fabrication services include welding, forming, and installation. What sets A.C. Metal Group apart is its ability to customize products to meet clients’ specifications, supported by in-house manufacturing capabilities and cutting-edge machinery.
A.C. Metal Group’s success is underpinned by its strong workplace culture, which values flexibility, trust, and empowerment. Ms. Sim’s leadership style emphasizes collaboration, allowing employees to excel without micromanagement. The company’s policies focus on efficiency, ensuring team members can leverage their strengths while continually improving workflows.
Beyond its commercial achievements, A.C. Metal Group is deeply committed to giving back to the community. Ms. Sim encourages employees to participate in volunteer work, and the company collaborates with local organizations on community development initiatives. This ethos of corporate social responsibility reflects the family’s values and underscores the company’s mission to contribute positively to society.
From introducing new product ranges to expanding its workforce, A.C. Metal Group has achieved significant milestones that demonstrate its industry leadership. The establishment of its factory and acquisition of advanced machinery have positioned the company as a preferred partner for contractors and architects.
The company has also strengthened its industry connections by actively participating in networking groups like BNI and BNYC. These relationships enhance its reputation as a trusted partner and contribute to its continued growth.
A.C. Metal Group has ambitious plans for the future. The company aims to hire more staff, trademark its innovative products, and explore distributorship opportunities to expand its market reach. While its current focus remains on local operations, long- term goals include exploring international markets once the business achieves the stability and operational efficiency required for such expansion.
The recognition of A.C. Metal Group with the Singapore Prestige 100 Award and the Top Business Service and Quality Award is a testament to the company’s resilience, innovation, and commitment to excellence. Under the collaborative leadership of Ms. Doreen Sim, her father, and her brother, the company has not only revitalized itself but also set a benchmark for the industry.
As A.C. Metal Group continues to innovate and grow, it serves as a shining example of how visionary leadership and family collaboration can transform challenges into opportunities. With a legacy built on trust, quality, and community, the company is poised to inspire trust and admiration across the metal fabrication industry for years to come.
