In a world increasingly driven by fast-paced commerce and evolving trade landscapes, Saveraa International has positioned itself as a dynamic force in the brokerage and indenting space. Established in 2019 by seasoned industry veterans, Saveraa International has emerged as a resilient, forward-thinking firm with a growing international presence. One of its founding partners, Mr Amir, shared valuable insights into the company’s journey, ethos, and vision during a recent interview conducted on August 20, 2025.
The name Saveraa, derived from the Hindi word for “dawn” or “rising sun,” reflects the company’s mission of ushering in new beginnings and innovative approaches in the trading world. Based in Singapore—a strategic hub for global commerce—Saveraa International has crafted a business model that bridges international buyers and sellers in the oil, seeds, and edible food sectors.
Mr Amir brings over 30 years of industry experience, having worked across the trading landscape before co-founding Saveraa. His vision was sparked by a clear gap in the market: the need for a brokerage firm capable of delivering seamless indenting services, especially in regions like Pakistan and India where demand continues to surge.
Launching a business is no small feat, but starting one just as the world was gripped by the COVID-19 pandemic was an extraordinary challenge. Saveraa International faced immediate hurdles in setting up offices, especially within Singapore and their primary markets abroad. Logistics were strained, restrictions were in place, and uncertainty loomed.
However, this turbulent period became a defining chapter for the company. “We learnt to work together while being apart,” Mr Amir explained. The team adapted to remote operations, leaned on digital solutions, and most importantly, stood firm in their commitment to building a robust, international business. Their survival and growth post-pandemic stand as a testament to their resilience and teamwork.
Saveraa International operates with a clear objective: to be a world-class broking firm that consolidates various commodities under one roof. The company is not content with its current success; rather, it is actively pursuing expansion. Plans are underway to open a new office in the Middle East, strengthening its presence in a key economic corridor. Long-term goals include establishing at least one office on every continent, transforming Saveraa into a truly global enterprise.
This expansion isn’t just about physical presence—it’s about setting new standards in service quality. Mr Amir emphasised their focus on world-class service and operational excellence. “We want to be the first-class indenter in every market we touch,” he said, and the strategic decisions they’re making are aligned with that aspiration.
At the heart of Saveraa International’s success is its people. “Having the right team with the right experience makes all the difference,” Mr Amir noted. The company’s unique advantage lies in its deep bench of seasoned professionals who bring decades of insight and problem-solving capabilities.
Saveraa’s organisational culture is grounded in harmony and collaboration. The leadership fosters unity across its international offices by respecting local customs and implementing region-specific SOPs. This localised yet harmonised approach allows the company to maintain consistency in its service delivery while being agile enough to adapt to varying market conditions.
In an industry not typically known for digital engagement, Saveraa International is pioneering change by embracing social media as part of its communication and marketing strategy. “It’s a novel idea for our line of work,” Mr Amir said, acknowledging that while word-of-mouth and traditional advertising remain relevant, new platforms offer greater transparency and accessibility for clients.
By providing real-time updates and fostering better connectivity with clients, this digital leap underscores Saveraa’s belief that information is key. This willingness to innovate while retaining the fundamentals of trust and reliability is what distinguishes the company in an otherwise conventional space.
Saveraa International is not just focused on business growth. The company is exploring avenues to contribute to communities in India and Pakistan, reflecting a growing commitment to social responsibility. Although these initiatives are still in development, the intent signals a broader vision—one where business success goes hand-in-hand with societal impact.
When asked what drives him, Mr Amir pointed to the satisfaction of progress. “Seeing the wins we’ve had after COVID gives us confidence for the future,” he said. It’s a philosophy rooted not in resting on laurels but in learning from every challenge, adapting, and pushing forward.
Saveraa International’s story is one of vision, resilience, and relentless pursuit of excellence. From navigating a pandemic during its infancy to laying the groundwork for global expansion, the company reflects the spirit of the rising sun it’s named after—a beacon of light, progress, and promise in the world of international trade.
As it steps boldly into new markets and continues to refine its operations, Saveraa International is more than a brokerage firm; it’s a symbol of how experience, adaptability, and teamwork can turn challenges into stepping stones for global success.
